...your internet marketing partner
800.403.8065 
Related Links
Graphics and Interactive Media
Web Analytics & Traffic Reporting
Website Design Articles & Info
Customer Websites
Timberland Landscape Inc.
This website re-design made a dramatic difference to this client, who wanted a new web design that would showcase their work.
Guidepoint Dealer GPS Solutions
This site was built to reinforce a national ad campaign and invite auto dealers to add Guidepoint GPS products to improve profitability.
Guidepoint Member Rewards
This microsite was created to educate Guidepoint customers on many benefits offered to them through the Guidepoint membership program.
Signs & More
Designing for a design company can be a challenge. We got the inspiration for this from a customer of theirs and they couldn't be happier with their new website.
Dr. Shary Henderson DDS
A template project that is both affordable and totally professional.
PickYourCourse.com
A new 'CMS Write Your Site' project that allowed this exciting new business to get off the ground with a professional look despite their limited budget. Check it out and let us know what you think!
CFO Service LLC
This web site was part of a total re-branding effort to help get this new and exciting business out of the starting gate. We redesigned the website, crafted a better company message and provided new sales materials for this client.
Your Space Refined
A designer has to have a website that reflects quality design. This business owner is delighted with the results BrightWay delivered.
Nettlow & Lynett PC
A little animation instantly communicates what this law practice does. Simple yet poweful.
Web Design and Web ReDesign
Business Web Design and Web Development
Don't put your web site design in the hands of a computer tech - this is about sales!
BEFORE |
AFTER |
 |
 |
 |
 |
 |
 |
 |
 |
Good business web design is critical to acheiving your objectives for your website.
If too many question marks are popping up in the minds of your audience when they are on your web pages, you are going to lose them. Visitors will leave your site in a second if they can’t find what they are looking for, or you don’t give them the information they need to make a decision to contact or do business with you.
Don't put your business web site design in the hands of a computer geek or an amateur. This is the domain of a skilled marketer who understands web branding, sales and how to hit the hot buttons so people act.
Crafting a web site design that is intuitive, easy to navigate, and gets your message across clearly without losing your audience is no trivial task.
BrightWay is a professional web design and web development firm based in Rochester Michigan who has spent years studying and developing a process to ensure optimal interactivity and sales impact for your website.
What’s different about the BrightWay approach is that we build a web site designed to generate leads.
We use a unique, proprietary system along with the creative web design skills and critical thinking necessary to build a compelling custom web site for your business - a website that encourages user interaction and drives response.
Check out the links in the right column to view featured customer websites.
a corporate web design project...
Shore Mortgage wanted to appeal to first time home buyers; a younger demographic. They asked for a business web site design and a more fun modern one. The design challenge was to distinguish the company from an already crowded pack of mortgage lenders. Here are the designs BrightWay came up with...
#1 Modern Website Design and #2 Business Site Design Can you guess which one they picked? (FYI- large corporations often change their web designs. Shore has changed to a new design for 2010, but we are still proud that they selected the 'modern design' and had it online for quite some time in 2009.
